Point-of-care testing
Make testing more accessible to your community
Point-of-care testing (POCT) gives you the opportunity to practice at the top of your license and raise your pharmacy’s profile as a go-to healthcare destination. POCT also enables you to:
- Attract existing patients and new customers to your pharmacy
- Build brand affinity/pharmacy loyalty for existing customers
- Drive revenue while improving patient health
- Increase your prescriptions and over-the-counter sales as you guide patients through their treatment
- Relieve the burden on the prescribers in your area, deepen your relationships, and boost referrals
- Position your pharmacy as a healthcare destination within your community
Test for a suite of conditions and illnesses!
Available products
Hemoglobin
Hematocrit
AmerisourceBergen offers point-of-care testing products which can be ordered through ABC Order. Note that product stock and availability may vary.
Simplify setup with the help of a business coach
Partner with an advertising manager to spread the word
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Find helpful point-of-care testing marketing materials and resources
Good Neighbor Pharmacy members can access print and digital POCT marketing materials on Brand Central Station and SOCi. These creative assets will help you promote your POCT offering to your patients online and in your store. On Brand Central Station, you can also find the Point-of-Care Testing Marketing Execution Guide, which includes an overview of available marketing materials, additional ways you can promote the service to your patients through digital marketing, and tips for in-store and digital promotion.
See how your peers are using POCT to provide next-level patient care
