Point-of-care testing

Make testing more accessible to your community 

Point-of-care testing (POCT) gives you the opportunity to practice at the top of your license and raise your pharmacy’s profile as a go-to healthcare destination. POCT also enables you to: 

  • Attract existing patients and new customers to your pharmacy  
  • Build brand affinity/pharmacy loyalty for existing customers 
  • Drive revenue while improving patient health 
  • Increase your prescriptions and over-the-counter sales as you guide patients through their treatment 
  • Relieve the burden on the prescribers in your area, deepen your relationships, and boost referrals 
  • Position your pharmacy as a healthcare destination within your community 

 

Download our point-of-care testing implementation guide and FAQs

If you’re ready to get started, our POCT implementation guide will walk you through the steps required to begin testing in your pharmacy and our FAQs will answer some of the basic questions you may have. Note that state-specific requirements vary. 

If you’re ready to share your pharmacy’s point-of-care testing with your community, download our Marketing Execution Guide for materials and how-to’s.  

Test for COVID-19, flus A&B, and strep 

When your patients develop concerning symptoms in our current environment, the first thing they want to know is whether it’s COVID-19, the flu, or something else. The next thing they want to know is where they should go to get tested. The latest assay from BD Veritor™ offers simple functionality and rapid digital readout. This allows you to give your patients the answers they need fast. 
 
B.D. Veritor COVID-19 + Flu test analyzing device

Purchase two rapid detection COVID-19 + flu test kits now in ABC Order and receive a free digital analyzer!*

 

B.D. Veritor COVID-19 + Flu test analyzing device
B.D. Veritor COVID-19 + Flu test analyzing device

 

*To take advantage of this special offer, you must purchase item #10260730 (BD #256095), which is for two COVID-19 + flu test kits (60 tests total) and one complimentary analyzer. Additional items that may also be purchased to enhance your POCT offering include:

  • COVID-19 + flu test kits (30 count): #10259885 (BD #256088)
  • Strep test kits (30 count): #10160653 (BD #256040)
  • COVID-19 Rapid Test (30 count): #10244006 (BD #256082) 
  • Flu A+B (30 count): #10160647 (BD #25604) 
  • COVID19 - 2Flu A+B & ANALYZER: #10260730 (BD #256095) 
  • BD Veritor Plus System analyzer: #10187251 (BD #256066)

Not a Good Neighbor Pharmacy Premier member yet?

Become one today to get access to our best-in-class expert support all year around.

 

Simplify setup with the help of a business coach

If you’re a Good Neighbor Pharmacy Premier member, your dedicated business coach can walk you through the POCT implementation process and get you testing as soon as possible. They’ll help you satisfy all the licensure requirements, train your team, strategize workflow, and much more. Contact your coach today to get started.
A Good Neighbor Pharmacy business coach providing guidance to an independent pharmacy owner

Partner with an advertising manager to spread the word

Premier members can also work with their dedicated advertising manager to develop a comprehensive strategy to communicate this new POCT offering to their community. We’ve created a comprehensive collection of marketing materials that you can use across a variety of channels to attract both new and existing patients into your store. Contact your ad manager today for details.
A Good Neighbor Pharmacy business coach providing guidance to an independent pharmacy owner
 

Find helpful point-of-care testing marketing materials and resources

 

Good Neighbor Pharmacy members can access print and digital POCT marketing materials on Brand Central Station and SOCi. These creative assets will help you promote your POCT offering to your patients online and in your store. On Brand Central Station, you can also find the Point-of-Care Testing Marketing Execution Guide, which includes an overview of available marketing materials, additional ways you can promote the service to your patients through digital marketing, and tips for in-store and digital promotion.

 

BD Veritor point-of-care testing video series

BD Veritor COVID-19 + flu brochure

BD Veritor COVID-19 + flu presentation

BD Veritor COVID-19 + flu instructions

BD Veritor COVID-19 + flu testing poster

BD Veritor Plus system details

 
 

See how your peers are using POCT to provide next-level patient care

Haller’s Pharmacy and Medical Supply in Fremont, California

Haller’s Pharmacy

Fremont, California

Haller’s Pharmacy and Medical Supply in Fremont, California

Located in Fremont, California, serving the local community since 1957. Over the last 2 years, current owner Jasmine Basrai has shifted her focus from filling prescriptions to patient services and products that provide more profitable revenue. 

Haller’s Pharmacy and Medical Supply in Fremont, California
Peninsula Pharmacy in Marquette, Michigan

Peninsula Pharmacy

Marquette, Michigan

Peninsula Pharmacy in Marquette, Michigan

Peninsula Pharmacy is located in Marquette, Michigan. Tyler Jenema is a second-generation owner who expanded the business to include three stores.

Peninsula Pharmacy in Marquette, Michigan
AndersonRx in Redding, California

AndersonRx

Redding, California

AndersonRx in Redding, California

AndersonRx was opened by Sherry Borchert in April 2020, as the COVID-19 pandemic was shutting down the country. The pharmacy is located 10 miles south of Redding, California, in a community with a population of 10,000. 

AndersonRx in Redding, California
 

Looking for expert guidance on how to launch point-of-care testing in your pharmacy or add a new assay to your existing service offering? Fill out this form and a Good Neighbor Pharmacy team member will contact you with more information.